Aeri
A lighter-than-feather journaling platform that helps create a habit. Aeri is a low-friction and minimal-entry system, competing with Daylio and Stoic, with a name that feels as light as air itself. Aeri feels soft and breezy, while incorporating some characteristics reminiscent of Japanese minimalism.
The Shortlist
Aeri
Pax
Meri
Speck
Nello
Why Aeri won
Aeri was meant to feel light enough to use without resistance. The name evokes a liberating mental space. It’s short and light, but carries a deep enough semantic meaning to stick with customers.
See also
